About Us

Wellness is our Purpose

Our Customers

We are passionate about being the kind of business that refreshes and renews our customers with:

1) Trustworthy products all vetted by our on-staff healthcare practitioners
2) Easy-to-use websites and order processes, with fast/free shipping
3) Generous  return policies
4) A US-based Customer Care team that answers the phone and has the authority to take action

Our Associates

We strive to create a genuine culture and collaborative work environment where our team members can thrive.

We aim to be the business that leaves our associates saying, “I can’t believe I get to work here.”

We have offices/locations in Tennessee, Wisconsin, and Florida.

Our Partners

We are committed to being the kind of business other businesses want to do business with through:

1) Clear communication of expectations
2) Honoring all contractual obligations
3) Paying our partners on time

Honoring and respecting those who help us achieve our goals as allies and true business partners.

Core Values

Wowzers

We value those with a deep commitment to customer care. We are always thinking about the customer. We are obsessed with our customers. We are obsessed with the customer experience. We want it to be great today, and we want it to be even better tomorrow. We want to become legendary for our service. We impress our customers past the point of them saying “Wow”, we impress them to the point of saying “Wowzers.” The customer comes first; everything else is secondary. In a Word: Service. Quality. Transparency. Humility. Empathy. Frictionless. Legendary. World Class.

FOF It

Find It. Own It. Finish It.” We value those with a “can do” attitude. We always find a way. Rather than simply identifying and discussing the problem, we develop the answer. We are bulldogs when it comes to problems. We follow through with the solution to the bitter end. We own it. We don’t pass the buck. We accept (and want) personal responsibility. We always find a way. In a Word: Perseverance. Problem-solving. Persistence. Relentless. Responsibility. Finish. Complete. Answer. Ownership.

Renew & Grow

We value those who put a high value on personal and professional growth. We are not satisfied with where we are; we want to get better. We constantly look for ways to grow and improve. We want to grow and improve our skill set. We want more authority and responsibility. We independently seek ways to grow our knowledge base and become more important to the organization. We read, participate in online seminars, and attend local continuing education events. In a Word: Initiative. Responsibility. Invest. Learn. Expand. Advance.

U 1 Me 2

You first, me second. We value those who treat others well. We treat our co-workers with respect and honor, as one would a beloved family member. We are a big family. If one is hurting, we are all hurting. If one is doing well, we all celebrate. This family attitude spills over into the way we treat our customers and our suppliers/vendors. We put others first. In a Word: Love. Honor. Respect. Humility. Cooperation. Transparency. Selflessness. Teamwork.

Do Right

We value those Associates who want to do the Right thing and do the thing Right. It is more than just being confronted between two choices…Right and wrong. Of course we want to choose Right instead of wrong. But it is more than that. We do the Right thing even when no one would ever know. We do the Right thing when no one is looking. When faced with Good, Better, and Best; we choose Best, no matter what the cost. We do things the Right way the first time versus doing it halfway and then having to go back and do it over. We also follow The Golden Rule. It’s about treating each other Right. Especially our customers and our suppliers/vendors. And our Associates, our Investors, and our Board of Directors. In a Word: Character. Integrity. Accuracy. Completeness. Quality. Thoroughness.

Our History

We’re proud of where we’ve been and where we’re going. From humble beginnings in 1999 to industry leaders today, it’s been an enthralling and evolving ride.

2015

Acquired

Continuing the transition, Renew Wellness Brands acquired our first business in the burgeoning vitamin & supplement space, Natural Healthy Concepts. This acquisition not only allowed us to enter a new vertical but challenged us with our first retail store and distribution center.

2019

Acquired

Doubling-down on the vitamin & supplement vertical, Renew Wellness Brands acquired one of its then-competitors, Professional Supplement Center. This acquisition also gave us our second distribution center and our second retail store and cemented us as a serious industry player.

2021

Acquired

Looking to not only broaden our house brands offered but also to become a player on Amazon and Walmart , Renew Wellness Brands acquired Core Med Science a doctor-formulated, Amazon-first brand with a small concentration of skus specializing in liposomal delivery of nutrients.

2022

Founded

As our first B2B play in the vitamin & supplement vertical, OIAM was founded to serve athletes with products designed specifically for peak performance. Major college and professional sports teams now have the ability to create custom vitamin packs with NSF for Sport certification, and we’re just getting started.

2024

Acquired​

Phat Fudge was founded by Mary Shenouda, an industry respected performance chef and nutrition specialist to some of the top athletes and entertainers since 2012. Mary Shenouda formulated and self-funded the launch of Phat Fudge after years of working with professional athletes and entertainers. Mary saw first-hand the importance of a holistic and inclusive approach to performance and the challenges that high-octane humans face in staying healthy and injury-free and was dissatisfied with the options available in the market at the time. Phat Fudge believes that when it comes to performance nutrition, whether you’re a world class athlete or not, the same quality ingredients and food-first approach applies.

2024

Acquired​

Simply Nutrients, founded by Chris Bowman, is a doctor-owned premier provider of nutritional and wellness products. Dr. Jamy is a licensed Chiropractor who has been practicing for many years. He is passionate about nutrition and offering natural health therapies to his patients. It’s not always convenient to drive to a doctor’s office, so we strive to offer a convenient shopping experience from the comfort of your own home. Simply Nutrients has an exceptional team of knowledgeable people who are passionate about health and nutrition. We’re happy to answer your questions and assist your health and nutritional journey.